Is Asort Legit? Separating Fact from Fiction
Is Asort Legit? Separating Fact from Fiction
Blog Article
With the rise of online business opportunities, it’s natural to question the legitimacy of platforms like Asort, India’s first co-commerce company. Founded in 2011, Asort has garnered both praise and skepticism, with some calling it a scam while others hail it as a game-changer. So, what’s the truth? Let’s separate fact from fiction and explore whether Asort is a trustworthy platform.
The Facts About Asort
Asort, officially Dynamic Beneficial Accord Marketing Private Limited, is a registered company under India’s Ministry of Corporate Affairs (MCA) since 2011. You can verify its details on www.mca.gov.in by searching for “Dynamic Beneficial Accord” under “View Company/LLP Master Data.” This transparency is a strong indicator of legitimacy. Headquartered in Mohali, Punjab, Asort operates as a direct selling and co-commerce platform, connecting over 10 lakh sellers, vendors, and influencers across 20+ states.
Addressing the Scam Allegations
Some critics label Asort a scam, often due to misunderstandings about its direct selling model. Unlike traditional jobs with fixed salaries, Asort’s commission-based system rewards sales and team-building efforts, which can be challenging for those expecting quick profits without hard work. However, this model is common in direct selling and doesn’t equate to fraud. Asort’s code of ethics, available at asort.com, outlines clear guidelines for distributors, ensuring ethical practices.
What Employees and Users Say
Asort enjoys a 4.3/5 rating on AmbitionBox, based on 277 employee reviews, with high scores for work culture (4.3/5) and skill development (4.4/5). Employees like Varun Malhotra praise the supportive team environment, while interns report hands-on learning opportunities. User testimonials, like Shilpa M.’s story of balancing family and business, highlight real success. These reviews suggest Asort is a credible platform for those willing to put in the effort.
How to Verify Asort Yourself
To confirm Asort’s authenticity, visit www.mca.gov.in and follow these steps:
Go to “MCA Services” and select “View Company/LLP Master Data.”
Search for “Dynamic Beneficial Accord” by company name.
Review details like registered address, directors, and financial statements.
You can also contact Asort’s customer care at 0124-6906900 or care@asort.com for direct inquiries. Checking reviews on platforms like AmbitionBox or Indeed provides further insight.
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